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Fill Up Buttercup
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Super strong, gentle on hair, stylish, and plastic-free. These are the hair accessories the world needs right now. In curated colors to match every hue and every mood, plus sizing options for any style, hair type, or texture, you will find the perfect fit for your needs (and wants!) Whether you respect the Rounds or favour the Flats, there is a KOOSHOO Hair Tie for you!

  • 100% plastic-free hair elastics
  • Made from Plants
  • Handcrafted from premium organic cotton and natural tree rubber
  • Wide range of custom shades (to match your hair color or your mood)
  • Over 2.5x stronger than your average hair tie
  • Longer lasting for all-day (or all-night) hold
  • Gentle on hair
  • Great for thick hair, big curls, man buns, on your wrist
  • Unisex
  • Eco-friendly
  • Made in Japan
  • Vegan


Made 100% from plants. Certified sustainably sourced organic cotton (52%). FSC Natural tree rubber is certified by Fair Rubber Association (48%).

Made by an ethically-operated 4th generation family business in Japan. All products are dyed using low impact dyes, a nontoxic fabric dye that has been certified as eco-friendly by Oeko-Tex with their Standard 100 label. Oeko-Tex is an international trademark with stringent standards for product safety and sustainability, so you can be sure any dyes with the Standard 100 label are completely devoid of harmful substances.


Hair ties come on a paper sleeve. 


KOOSHOO is the word that embodies what we‘re all about. It means feeling good in Norfuk, a language spoken exclusively by the people of Norfolk Island, a small island in the South Pacific. As it happens. our co-founder Rachel is a proud Norfolk Islander.

Rachel has since moved to Canada though Norfolk lsland remains a constant in our hearts (see the family home built by Rachel and Leiloni's father on Norfolk). Back on Norfolk kooshoo is used in many different woys though perhaps the most common is as part of a greeting:

Wut a way you? (Hi, how are you?)
Kooshoo, you? (feeling good, yourself?)

Here at KOOSHOO HQ we have built our business around a simple question: "does this feel kooshoo?" In other words, every time we make a decision we ask ourselves "is this in support of the greater good?" To see how this questioning has influenced our production line decisions, check out the "The KOOSHOO Way of Business" diagram below.

As for using the word kooshoo, next time someone asks how you're doing, try answering with 'kooshoo', and if you‘re not already feeling kooshoo, you will find after saying it enough times you will start to feel its positive effects! If anything like us, you may just find yourself with a new favorite word.